The mid-2000s was an exciting new era in the spirits world as moonshine was having a renewed interest with consumers. Original Moonshine by Stillhouse premiered at the John Varvatos 10th Anniversary party in NYC at legendary CBGBs.

I created brand launch materials, on- and off-premise promotional materials, packaging, web design, event design, apparel, advertising and directed product photography. I also taste tested quite a bit of product for quality assurance.